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"The interesting thing about social media is so much of what makes an account grow is the personality behind it and personality and brand are really becoming one thing," Insider senior lifestyle editor Rachel Hosie told "GMA." "So, yes, it may be a clothing line, but it's also the person and the brand is her name, which is why it's such an interesting case." Other household names such as Donna Karan and Kate Spade have also been designers that have tied their names to a brand and had to eventually relinquish those names after selling their respective companies

This pairing is striking for evening occasions, cocktail parties or weddings where you want your look to feel more individual